Design and humor... what more could you want?
CREATIVE DIRECTION | BRANDING | LOGO
Boston Public Schools has a nationally-acclaimed Pre-K Curriculum that parents were sleeping on. A program that is easily accessible at no cost. Taking Boston Public School’s colors, to keep things branded, but showing the growth and fluidity that comes with learning, plus avoiding childlike imagery and design tactics; giving this critically acclaimed program the elevated design it deserves.
Agency: Forge Worldwide
Copywriter: Rob Stewart
Senior Art Director: Natasha Taylor